What is CPM (Cost Per Mile): definition, examples, and formula.

Online advertising strategies need sizable expenses. CPM, combined with CPC (cost per click), CTR (click-through rate), and other metrics, is that the best thanks to measure the success of lead generation efforts marketers have already made. What is CPM in marketing?Cost...

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How to answer Digital Marketing Interview Questions to Fresher? Commonly used Digital Marketing Interview Questions to Fresher

Digital marketing is one of the growing areas of online business, and it is expected to dominate in the coming years hence it will generate great job opportunities in Digital Marketing domain. To help you boost your confidence and preparing you well to ace your interview, we...

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How do I find Copywriting Clients? Easy Ways to get Copywriting Clients!

If you’re just starting out on your copywriting a career journey, you’ll be wondering the way to get your first copywriting client. Copywriting may be a rewarding yet  challenging career, and it is often difficult for freelance writers to determine themselves and source...

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What is SWOT Analysis and how to develop a strategy for Success ?

SWOT analysis is a technique that developed at Stanford in the 1970s. SWOT is an acronym for Strengths, Weaknesses, Opportunities, and Threats and a structured planning method that evaluates those four elements of a corporation , project, or business venture. A SWOT analysis...

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5 Benefits of Instagram Advertising and why you should do it?

Did you recognize that there are over 500+ million daily active users  globally on Instagram? If you’re trying to succeed in a wider audience for your business, it’s the right place to advertise.Social media is prime ad space and if you’re not using it to market your business,...

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What are Benefits of Using SSL Certificate?

Over 60% of websites now employ SSL and HTTPS as their first line of defense. But what are the benefits that SSL brings, and why should you get an SSL certificate on your website.5 Benefits of Using SSL Certificate1: Protect the data of you and your usersBy encrypting the data...

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Why SSL Certificate is Important? Does Having an SSL Certificate Improve SEO?

SSL Certificates Affect Your SEO Ranking in a variety of ways!You already know that you need to have an SSL certificate for security purposes, but did you know that SSL also improves SEO?It’s true.Just installing SSL can give you a boost, but SSL is also a requirement for...

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What is SSL Certificate?

 What is SSL Certificate?SSL certificates are what enable websites to maneuver from HTTP to HTTPS, which is safer . An SSL certificate may be a file hosted during a website’s origin server. SSL certificates make SSL/TLS encryption possible, and that they contain the website’s...

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What is Instagram marketing?

Since its launch in 2010, Instagram has get hold of the social media world by storm.Its loyal users have intently followed its evolution from a simple photo-sharing app to the large platform it’s today.With 22% of millesimal ranking Instagram as their prefer social media platform,...

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What is Facebook Marketing?

What is Facebook Marketing?Facebook isn’t new, and neither is that the concept every business needs a Facebook presence.However, tons has changed since Facebook first entered the marketing scene. Today, the world’s largest social network can do things many folks would never...

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WHAT IS LEAD GENERATION?

 WHAT IS LEAD GENERATION?Digital time has changed the way we do business. Gone are the days where promoting your business means removing a newspaper advertisement or launching a flyer campaign and knocking door to door.These days, you’re ready to specialize in your audience...

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White Hat vs. Black Hat SEO: What’s the Difference?

White Hat vs. Black Hat SEO: What’s the Difference?Black hat and  white hat SEO. How do they contrast and what do they mean for your SEO approach? Find the answer here.Black hats and white hats were used back in the 1920s in Western, films. They were an easy way for the...

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What is online PR?

In online PR, the boundaries between classic PR, marketing, social media, and SEO are blurred. albeit many communication experts define the term differently, certainly, online PR isn’t just an adaptation of classical PR.What is online PR?Online PR (online PR ) is that the public...

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What is SEO?

 What is SEO?SEO stands for “search engine optimization.” In simple terms, it means the tactic of improving your site to increase its visibility for relevant searches. the upper visibility your pages have in search results, the more likely you’re to garner attention and...

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